Project #1Progress

I chose Kylie Jenner, a famous American reality television personality, businesswoman, model, and socialite as my pop culture icon. I chose Kylie specifically because of her success. Kylie has always been fairly well known as she was born into fame and grew up starring on the reality tv show "Keeping Up with the Kardashians". However, she has recently boosted her fame by diversifying her career from acting and modeling and now has her own brand of cosmetics and clothing line at Pacsun. Kylie knows how to advertise herself very well and use her pop culture influence for her own success. The three artifacts that I chose to rhetorically analyze are the Kylie Cosmetics website, a commercial for Kendall and Kylie's clothing line at Pacsun, and Kylie's personal Snapchat stories. Each of these artifacts is a different media. It is interesting to see which media formats Kylie uses to promote herself and inform the public of new products she has released or trends she is following. Most of Kylie's rhetoric is pathos based as she uses her influence as a young, beautiful, and successful girl to promote her products to her fans and people who admire and aspire to be like her. I'm using an outline to help keep organized when writing the paper. So far the most challenging thing about Project 1 has been deciding what pop culture icon to write about and which artifacts to use. I like that this project provides us with the freedom to write about subjects that we find interesting. We already see the media that is put out but now we will be able to delve deeper and recognize its purpose and rhetorical appeals.